Suzuki launches 125cc bike 'Slingshot'

Suzuki Motorcycles will soon invest upto Rs 500 crore in an attempt to increase its production to more than double to 5.4 lakh units per annum by 2012.

The announcement came along with the launch of the new bike Slingshot today. Mr. Atul Gupta, Vice President, Sales and Marketing, Suzuki Motorcycle India Pvt Ltd said, “It has been our constant endeavour to capitalize on emerging opportunities in the Indian motorcycle market and the Suzuki SlingShot is a direct result of us listening to what the customers want and delivering a world class product that meets their requirements. The Suzuki SlingShot offers a complete package in terms of Style, Comfort, Performance and Practicality – all combined in a 125 cc bike. The customer wanted a bike that was as frugal on fuel as a 100 cc bike, yet had the looks to match a 150 cc premium bike combined with a price point that made the product affordable yet met all requirements – which the Suzuki SlingShot offers.”

Inspired by its bigger siblings the GSX-R series, the Suzuki SlingShot comes with new design head lamps, front fender and a convenient gear position indicator. The 125 cc engine is fed by a BS carburettor with a Throttle Position Switch (TPS) optimizes the ignition timing coupled with a DC – CDI along with the SuzukiPulsed-secondary AIR-injection (PAIR) system that results in high combustion efficiency for enhanced mileage and reduced emissions, according to a release by the company.

Talking about the company’s other plans, the Chairman Katsumi Takata said, "We are aggressively expanding our production capacity to 5.4 lakh units from 2.5 lakh units by 2012."

The company has so far invested around Rs 450 crore in this year and another Rs 50 crore will be put in enhancing its capacity.

"In line with our production capacity expansion, we will concentrate on new product development and strengthening of distribution network," Takata said.

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