M&M motor bike foray by year-end
Having sold a record one lakh scooters in a span of just 10 months, Mah-indra & Mahindra (M&M) is now firming up plans to enter the domestic motor-cycle market by end of this year, a top company official said. “We have achieved a milestone by selling one lakh scooters in just 10 months as against a set target of 18 months. Our plan now is to enter the motor-cycle market by end-this year,” Mahindra two-Wheelers’ president, Mr Anoop Mathur, said. “We are working on a unique product that will be assembled in the same plant where our scooters are manufactured,” he said. The company is designing the motor-cycle at its Italy-based Engines Engineer-ing, which was acquired by Mahindra in 2008.
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