What better way than a hot new survey to get you, dear reader, excited about 2013? Brand Equity's Most Exciting Brands is a new annual research property from Brand Equity and Nielsen. It speaks directly to the youth to discover the brands that capture the imagination of these fickle, hard to impress consumers. The survey and its methodology will be tweaked and expanded in the years to come, to better represent the universe of brands relevant to young India and to capture those that stand out as the buzziest, trendiest and most exciting. Hop aboard, and rest assured it's going to be a wild ride.
1. COCA-COLA 2. ADIDAS 3. PEPSI 4. FASTRACK 5. THUMS-UP 6. NOKIA 7. SPRITE 8. REEBOK 9. MERCEDES 10. BLACKBERRY (MOBILE PHONES) 11. APPLE (LAPTOPS) 12. SAMSUNG (MOBILE PHONES) 13. MAAZA 14. YAMAHA 15. DELL 16. TITANBSE 1.28 % 17. MIRINDA 18. FANTA 19. BMW 20. MARUTIBSE 1.71 % 21. MOUNTAIN DEW 22. LEVI'S 23. HONDA CARS 24. HONDA (TWO WHEELERS) 25. SLICE 26. SAMSUNG GALAXY (TABLETS) 27. 7UP 28. APPLE iPAD 29. BATABSE 0.66 % 30. PUMA 31. LIMCA 32. WOODLAND 33. NIKE 34. PARK AVENUE 35. APPLE iPHONE 36. TOYOTA 37. TATA MOTORSBSE 0.49 % 38. AXE 39. AUDI 40. VOLKSWAGEN 41. FROOTI 42. VASELINE 43. HYUNDAI 44. MAHINDRA (CARS) 45. LENOVO 46. DOVE 47. APPY 48. SONY VAIO 49. SAMSUNG (LAPTOPS) 50. SONY CYBER-SHOT 51. FORD 52. SONY (TABLETS) 53. SKODA 54. SONY (MOBILE PHONES) 55. NIKON 56. HTC 57. LG (MOBILE PHONES) 58. TROPICANA 59. HCL 60. PETER ENGLAND 61. ACER (LAPTOPS) 62. BAJAJ (MOTORCYCLES) 63. GM / CHEVROLET 64. RED BULL 65. LEE 66. ROYAL ENFIELD 67. TOSHIBA (LAPTOPS) 68. VIVEL 69. JOHN PLAYERS 70. FIAT 71. LAKME 72. PEPE JEANS 73. SUZUKIBSE 1.71 % (TWO WHEELERS) 74. HP (LAPTOPS) 75. PROVOGUE 76. DIESEL 77. L'OREAL 78. CANON 79. TVS (MOTORCYCLES) 80. HARLEY DAVIDSON 81. MICROMAX (MOBILE PHONES) 82. DELL (TABLETS) 83. RAY-BAN 84. TOMMY HILFIGER 85. NIVEA 86. WILD STONE 87. MINUTE MAID 88. SPYKAR 89. JAGUAR 90. MOTOROLA (MOBILE PHONES) 91. KILLER 92. HERO MOTO CORP 93. real 94. UNITED COLORS OF BENETTON 95. CALVIN KLEIN 96. LG (LAPTOPS) 97. NISSAN 98. KARBONN (MOBILE PHONES) 99. SET WET 100. LENOVO (TABLETS)
