TVS to re-launch 'Victor'

Auto Expo 2012: TVS to re-launch 'Victor'; four products in 2012

NEW DELHI: Chennai-based two-wheeler maker TVS Motor Company today announced to re-launch its one of the best selling motorcycles 'Victor' in India in December, besides introducing three more products in 2012.

The company that has earmarked a capex of Rs 125 crore for 2012-13 is also mulling to increase its overall production capacity to about 32 lakh units annually by 2013-14, for which it may invest an additional sum of up to Rs 160 crore.

"Victor is making a comeback. It was good brand for us and its brand equity is still very strong," TVS Motor Company President (Marketing) H S Goindi told reporters at the 11th Auto Expo here.

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